I design brands that are clear, confident, and ready for what’s next

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Laptop display showing a modern architectural design with a high-rise building and urban street view, featuring the text 'A deeper level of attention. A higher standard of design.' and the bKL logo.
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Close-up of smartphone screen displaying app icons including "Revert Tech", Photos, and Safari.
Five coffee cups with various 'Camp Donut' designs on a brown background.
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Person holding a tablet with "Design Tanks" logo and "Brinemaker Tank Proposal" on the screen, using a stylus.
Multiple branding presentation slides for Centerboard, featuring brand guidelines, strategic messaging, and visual identity elements. Includes typography, color schemes, and marketing messages with modern design aesthetics.
Black and red packaging labeled "Dr. G's Ingredients Lightly Breaded, 18 oz" on a red background
Engraved "Charthouse" logo on wooden surface
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Two framed posters with slogans; left reads 'Own what's next,' right reads 'Lead the way.'
Close-up of truck tires on a road with "bandag" logo and yellow underline.
Minimalist company stationery design with letterhead and business card featuring "KGM" logo, contact details, and modern layout on a gray surface.
Three panels showing images related to construction, highway, and refuse with the logo of a well-known truck manufacturer. The first panel depicts a construction site with rugged terrain, the second shows a straight highway stretching into the distan
Laptop screen displaying HouseFacts website homepage with slogan "Giving homeowners the keys to manage every place they call home." Features interactive graphics and navigation options like Features, Pricing, and Sign up.
Icons illustrating concepts like design, global reach, corrosion resistance, strength-to-weight ratio, customer service, engineering, strength, zero conductivity, zero heat expansion, expertise, custom solutions, technology, maintenance-free exterior
Tote bag with "The Indianapolis Public Library" text hanging on a metal fence.
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Whether you’re starting something new or evolving what already exists,
I create the strategy and design to move it forward.
I’ve worked with startups, established companies, and private equity teams, bringing focus, flexibility, and a collaborative process that makes the brand feel like it always should have.

Front view of a Mack semi truck against a concrete wall.
Close-up of a smartphone screen displaying app icons, including one for "Revert Tech" with a black background and white symbols, next to the Photos app icon.
Floating coffee cups with 'Camp Donut' branding, in red, black, and white, against a brown background.
Intuitive Surgical Medical robotic surgical system with multiple arms.
A tote bag hanging on a metal railing with the text 'Indianapolis Public Library' printed on it.
Cityscape with modern glass skyscraper and busy street, featuring the text "A deeper level of attention. A higher standard of design." and a logo "bKL" in the corner.

Trusted by leading brands

I believe design is a tool for solving complicated business problems

I’ve worked in large agencies, small studios, and now independently. That range of experience across team structures, business models, and industries gives me a unique perspective.

Based in suburban Chicago, I’m available for direct client work or as freelance support for agencies in need of strategic, senior-level design. What stays consistent is the role of design. It’s a tool for solving complicated business challenges and bringing clarity to what matters most.